How a Meme Page Helped Us Nail Our Customer Persona 🎯

memelord_99

So like, we accidentally discovered our true customer persona through a meme page collab? :joy: Anyone else done something weird and won?

biz_wiz_kid

Wait, spill the beans! How’d you even get into it? Was it paid or just vibes? :rainbow:

memelord_99

Total accident! We dropped a relatable meme on mental health, and our DMs blew up with our ACTUAL target demo. All organic, no cap. :seedling:

trendsetter_tina

That’s wild but makes sense. Memes = the secret sauce? What was the ROI like? :money_bag:

memelord_99

88% engagement spike in a week and 30% sign-up increase. Plus, wicked customer insights. Not even joking. :fire:

zillennial_zoe

Honestly, more brands should lean into meme culture. It’s our language! What tools did you use to measure this? :chart_increasing:

memelord_99

Mostly IG analytics, but then we tried @SproutSocial + @Brandwatch. They gave us the full tea! :hot_beverage:

data_ninja

My man, Brandwatch is my holy grail for social insights! Have you tried using @BuzzSumo for content ideas? :thinking:

memelord_99

Girl, BuzzSumo is the GOAT for trend-spotting! But open to other suggestions if you got 'em! :eyes:

meme_machine

Hopping on this train—how’d you ensure the insights were legit and not just a meme trend? :sweat_smile:

memelord_99

We cross-checked with past data. Consistency is key. Plus, we tapped into our community for feedback. Real talk. :ok_hand:

ventura_ventures

This is huge. We’ve been dabbling with relatable memes but haven’t seen a spike. Maybe we’re too niche? :face_with_monocle:

meme_machine

Could be the niche or the platform. Have you A/B tested content on TikTok vs IG? :bar_chart:

ventura_ventures

Not yet! We’ve stuck to IG, but I hear TikTok’s where all the wild ones are. Might have to dive in! :ocean:

memelord_99

Do it! TikTok is the undiscovered party corner of the internet. Just be authentic, and they’ll love ya. :sign_of_the_horns: